In the world of kitchen appliances, the magic word in 2009 has been VALUE. Gone are the days where consumers will just pony up thousands upon thousands of dollars simply for a brand name or a certain look. Consumers now want their dollars to travel far in terms of value and quality. Kudos to GE Appliances for meeting this trend, because their GE Cafe line of appliances have proven to be home runs in terms of fulfilling the new consumer sentiment. In particular, the GE Cafe CGS980SEMSS 30" gas range has been a particular hot seller.
The CGS930SMSS is appointed in sleek fashion, and sports a ton of features:
high quality stainless steel body
five sealed burners going up to 18k BTU
Convection baking system
Recessed cooktop to contain spills
Self-Clean oven
Lower oven adds another 1.0 cu ft of cooking capacity These features and looks have transformed the GE Cafe CGS930SMSS gas range into the best seller in the cooking lineup of the Cafe line. The range has actually sold so well that it has cut into the sales of GE's highly rated (by Consumer Reports) Profile line of gas ranges.
It's been amazing to watch consumers who two years earlier, were spending -k on cooking ranges, shift over to the Cafe line. Why not? It not offers professional functionality and performance, but the CGS980SEMSS looks just as nice as ranges that are 3x the amount of money. Plus, with all of the aforementioned features, someone who purchases the CGS980SEMSS doesn't have to feel short-changed - it brings plenty to the table, no pun intended.
Other good news for shoppers - GE also doesn't impose a UMRP policy (minimum selling price) on retail partners, so appliance stores are allowed to discount the CGS980SEMSS aggressively, thus providing more benefit to consumers.
Lastly, their have been very few reported problems with the Cafe gas range, so GE has once again shown that they know how to build reliable and robust cooking appliances for demanding consumers.So you can buy with confidence that you are purchasing a product that will last and that the manufacturer stands behind. And in the unlikely event that something does go wrong with the CGS980SEMSS, GE's service division (1-800-GE CARES) is second to none with reach that covers the entire contigous United States.
One final selling point - GE is offering uo to 0 back to consumers if they buy an entire Cafe appliance package by 12/31.
